5 Tips to Better Convert Your Traffic into Income

Conversion is important to anyone who wants to generate income through a website. You must be able to convert your web traffic into revenue. If you run an e-commerce site that sells products or services, you are going to need to convert your traffic into paying customers. If run a niche content site or blog, then you must be able to convert your traffic into AdSense ads revenue or other sorts of ad revenue.

To know how well your website traffic is converting into income you can do a simple calculation to get the conversion rate of your traffic. Let say you are getting 1000 visitors daily and 10 out of the 1,000 visitors are taking action to buy a product on your website. The conversion rate is 1%. The simple formula for calculating conversion rate percentage is:

10 (Number of visitors taking a preferred action) divided by 1,000 (Number of people visiting your website) multiplied by 100 equal to Conversion Rate Percentage

Improving the conversion rate is the way to increase your sales, leads or income. The first thing you need to do is to review your latest month traffic stat and your sales or revenue report. Get the figures and calculate your daily conversion rate for 15 to 20 days. The outcome will tell you the range of your daily conversion rate (i.e. 1 – 2%, 2 – 4%) and how well your website have performed.

Once you get to know your conversion rate, you may start making the necessary changes and website optimizations to increase your conversion rate.

Here are some of the tips that will help you convert more traffic into cash:

Use Web Video
Adding a video onto your e-commerce website can make big difference in term of sales and conversion. A simple video introduction about your products or services can make you stand out from the crowd. You will simply make your visitors more interested to buy from you than your competitors.

Allow Product Return
Set a return policy or offer money guarantee back to your potential customers. As the competition of online businesses is fierce, there is a need to use these policies to maintain your conversion rate. And if no one is using it, you gain an advantage of getting more sales.

Provide more Quality Content
The content can be ‘how to’ articles targeted to your visitors interest or reviews on products or services. When purchasing online, people often need more supportive information before making their decision, so, publishing good product reviews and articles can encourage your visitors buy your affiliate products. If you are making money with AdSense, adding more quality content pages will probably convert more of your traffic into AdSense commission.

Adding Trust Seals
Make the visitors feel secure to purchase from you. The fastest way is to money to get the trust seals from BBB.org and Tuste.org. With these trust seals placed on your e-commerce website, your let your visitors know that you are doing real business and thus they don’t have to worry about whether it is safe to buy from you.

Collect Feedbacks
Ask for feedbacks from your visitors. You may use online survey to gather your visitors feedbacks. Place a link or image on the sidebar of your home page. The link or image will be an invitation to your visitors for taking a survey. The purpose of your survey should be focusing on improving your business to serve your customers better. So, whatever question you ask should be relevant directly to this purpose.

5 Reasons Why You Should Think about Making Money Online with Infoproducts

Infoproducts aren't just about e-books. Anything that is a vehicle carrying information from the seller to the buyer is called infoproduct. This means infoproducts can also be newsletters, reports, e-courses, music downloads, audios and videos, software and etc.

Selling information products on the Internet is one of the modern ways of doing business. When you sell infoproducts on the Internet, you will enjoy several advantages that you will never find in selling physical products online.

It is these advantages that have become the reasons of so many people wanting to start their own infoproducts business to make money online. Now, let's take a look at each of these advantages.

Virtual Products
Infoproducts are virtual products in general. The customers obtain them through Internet download after payment. Some sellers did make their infoproduct into hard copy such as CD and DVD to make the customers feel that there are loads of quality information inside it. But you never have to do that because most of the infoproducts that sell well are in download format like PDF and Doc.

Since you don't need to convert your infoproduct into hard copy, you wouldn't need to pay for manufacturing, storage and shipping. This is a significant cost savings.

High Profit Potential
As you are selling a download of your infoproduct; the manufacturing process and inventory management aren't required, you will enjoy a very high profit potential for each sale. The only thing that will cut your profit is the Internet marketing cost. You probably need to pay for some effective Internet advertising campaigns to get your infoproduct sold.

And since there are no manufacturing works and stock management, you will have more time concentrate on marketing your infoproduct on the World Wide Web.

Easy and No Cost Product Delivery
Other businesses may need to charge extra for packaging, shipping and insurance. But in infoproduct business, your selling price will never be affected by these charges. The deliver process of infoproduct is fast and simple. Once your customers made payment, they will immediately be directed to a page to download your product. The entire order and selling processes are automated. So, this means lesser work to you.

Self-Promotion
If your e-book provide valuable information and people knew about it, they will pay to get a copy of your e-book. The satisfied customers will see you as an expert and recommend your e-book to others. They may blog about you and your infoproduct, start a discussion on forums and give you free backlinks to your infoproducts. These will build up your reputation and name as an expert on a particular field. Your e-book sales will keep on growing. And next time if you are releasing another infoproduct, people will rush to buy from you as you have established yourself as an expert author on the topic.

Worldwide Exposure
Infoproducts generally have a worldwide market. Let’s say if you are marketing an e-book teaching people how to reduce weight. Your potential customers are all those Internet users who have an interested on getting their weight down. They can be anywhere in the worldwide. As long as you can reach your e-book offer to them, they can possibly become your customers.