2008年7月21日星期一

8 Important Things You must Do When Listing Your Product On eBay

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The way you list your product on eBay will have a direct impact on the success of your eBay business. Your product listing is pretty similar to your shop front, and your potential customers will decide whether to purchase your items based on the listing and description of your product.

To make your product listings effective so that you can sell your products smoothly on eBay, here are the things you must do:

1. Include the relevant keywords and search terms in your product description.

2. The titles of your product listings have to be attention-grabbing. You got to make the eBay viewers click your title link or your products will never sell. Thus, put in time and effort to learn about writing effective product listings titles. Take a look at your competitors successful auctions, see how their titles are written and take some of their good ideas.

3. The description of your product should be as detailed and accurate as possible. Let the potential buyers know precisely the condition of your product. Whether it is new or used, tell them honestly. Write about the benefits of your products; how they can help the potential buyers. Also list the features and functions of your products.

4. Never start a listing without adding photos or images of your products. If your potential buyers can’t see the items you are selling, they may leave your auction and go check out your competitors auctions which sell the similar items.

5. Make sure that you list your items in the most accurate category.

6. Give sufficient details about the shipping. Let the buyer know the cost of shipping and the estimated time needed to deliver the product. You should also provide a fast shipping option to meet the need of people who demand fast product delivery.

7. Some customers don’t want to pay with Paypal, so you should provide more payment options so that the customers can choose the payment option that best suits them

8. You definitely want as many people as possible to bid on your auctions. To do that, you’ll need to list your product at a low starting price.

Applying these tips to your eBay product listings, I’m sure they will help increase the amount of bids on your products and generate more eBay sales for you.

2008年7月13日星期日

9 Basic Tips to Succeed in Affiliate Marketing

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You should have heard about affiliate marketing, it is one of the low cost ways to make money on the Internet. Anyone can earn income through affiliate marketing regardless of their experience in internet marketing, as long as they have the passion and patience to learn and work on affiliate marketing.

This article will provide you 9 important basic tips for succeeding in affiliate marketing.

1. Select a specific niche. Make sure that there are affiliates already making money in the niche as this indicate that the niche is profitable. Then join affiliate programs that are offering products or services appeal to the niche market. It is suggested not to join too many affiliate programs at the beginning to avoid losing focus.

2. Do research and investigation on the affiliate programs before joining them. You should only join rewarding and reliable affiliate programs. The products must be targeted to your niche market and in good quality so that you are able to promote and sell them with less refund rate.

3. You can promote affiliate products without a website. But, it is highly recommended that you build a niche website with interesting content focuses on promoting your affiliate products.

4. Create a budget for your marketing campaigns. Know clearly how much you want to spend on promoting your website and affiliate programs.

5. Traffic and conversion are the keys to generate affiliate commission. You will need to spend most of your time to learn and work on these two aspects. So, be prepared to work hard.

6. Your potential buyers often need supporting information before buying an item. You may write reviews about your affiliate products and 'how to' articles with your affiliate links included in the content. This is one of the effective ways to direct your visitors to your merchant's site and make a purchase.

7. For long-term profit in affiliate marketing, you have to build a list. Some of the methods you can apply to grow a list are offer free gift, free newsletters, free e-courses and participating in a give away event. When you have a opt-in email list, you can regularly contact your target prospects and recommend your affiliate products to them.

8. Your credibility is important. You should often send helpful and interesting information to your opt-in list subscribers. Provide your real name and an email address on your website so that the potential prospects know there is a real person behind the website and contact you anytime when they have question.

9. Most affiliate programs allow you to recruit affiliates under you (sub-affiliates). You will earn more commission if you grow your own network of sub-affiliates. If you have found a few hard working sub-affiliates, you can expect to share a steady commission from the affiliate sales generated by them.

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